Entries by Elisabeth Klos

7 Steps to Powerful and Compliant Online Marketing Strategies for FDA-Regulated Medical Device Products

The ever-growing prominence of internet-based marketing and social media promotion have allowed drug and medical device manufacturers to engage with their audience of potential consumers and healthcare professionals in a potent way. As any marketing professional or medical device founder would know, the statement above is both obvious and riddled with worry. As the laws […]

Game-Changing Facebook Updates & How They Affect Your Business

Takeaways for Businesses from F8 2019 – Facebook’s Annual Developer Conference Maybe you’ve noticed a change: Facebook is no longer blue on your mobile device. Then again, maybe you haven’t noticed a thing.  You’ve been too busy running your business, putting out fires, and managing people to notice something small, like the background color of […]