THE POWER OF HASHTAGS IN THE MEDICAL DEVICE INDUSTRY

The Power of Hashtags in the Medical Device Industry

We hope that by now, most individuals in the healthcare and medical…
25 Social Media Stats thats still worth your time

25 Social Media Stats That Prove It's Still Worth Your Time

In 2013, we shared with you 100 Social Media Stats to present…
Why Mass Appeal Content Is Sinking Your Social Media

Why Mass Appeal Content Is Sinking Your Social Media

Mass Appeal Content In the quest to create content and woo…
Social_Proof: What_It_Is, Why_You_Need_It,and_How_to_Get_It

Social Proof: What It Is, Why You Need It, and How to Get It

What Is Social Proof? When everyone is standing in line for…
32 Ways Brands Can Be Better Using Social Media Listening

32 Ways Brands Can Be Better Using Social Media Listening

Brands are using social media listening, also known as social…
Facebook Organic Reach

Do You Support Capitalism? Don't Ask Facebook for Free Organic Reach

/
Organic Reach vs. Paid Reach As defined by Facebook: "Organic…
5 CEOs of Healthcare IT Companies To Follow On Twitter
,

5 CEOs of Healthcare IT Companies To Follow On Twitter

Changes to the healthcare economy have forced all healthcare…
Why Brands Need Buyer Personas for Social Media

Why Brands Need Buyer Personas for Social Media

/
Brands Use Social Media To Get What They Want If you're using…
Social Media ROI Not As Mysterious As You Think: 8 Ways To Measure It

Social Media ROI Not As Mysterious As You Think: 8 Ways To Measure It

Social Media ROI Is Important for Executive Buy-In Social…
brand struggle social authenticity

5 Reasons Why Brands Struggle with Social Media Authenticity

Previously, we covered the 5 things great brands always do right…